How to Improve Search Rankings with the Yoast SEO Plugin

Previously, we discussed SEO — what it is and what it (fortunately) is no longer. If you want Google and the other search engines to understand what your page is about, and what your keyword(s) is, your next steps are simple: Write the best-quality content you can, using natural language Make sure your article provides […]

Why This Type of Content is the New SEO

Every now and again, someone comes up with a brilliant analysis of why SEO is dead. I’m happy to report that the reports of SEO’s death are greatly exaggerated. Instead, it’s SEO’s sleazy cousin who’s passed away. That’s the kind of SEO that used to work — it doesn’t any longer. It involved stuffing a […]

How to Prepare Images for Your WordPress Site (it’s not hard!)

As browsers and internet connections speed up, images play a bigger part in websites — literally. Before you upload that juicy picture, though, take a few minutes to prepare your images. Size Matters Yes, it’s okay in 2017 to use images much larger than you could use effectively in 2010. That said, you still need […]

How to Easily Crush Hackers Harder with this Security Plugin

Part II of how to install and set up the All in One WP Security & Firewall plugin. Part I (beginner/basic instructions) is here – you should review it before moving on to this tutorial. Intermediate Settings If you have the expertise, there’s lots more you can do. I’ll go through the next set of security […]

When is it Important to Know these Two Geeky Hosting Details?

After the initial install of WordPress, I never used to pay much attention to what PHP version my host was running. Recently, though, I changed my ways. While doing some routine maintenance — backing everything up, upgrading plugins, and such like, I got a series of error messages, and even a white screen of death. (If you’ve […]

5 Reasons Even Solopreneurs Need Editorial Calendars

Editorial calendars. All the best publications use them. They help plan the work to be done, and keep the content and marketing departments on track. Guess what? Solopreneurs need editorial calendars, too. Just because you don’t have a team, don’t assume an editorial calendar isn’t for you. Here are just five of the many reasons […]