Why This Type of Content is the New SEO

Every now and again, someone comes up with a brilliant analysis of why SEO is dead. I’m happy to report that the reports of SEO’s death are greatly exaggerated. Instead, it’s SEO’s sleazy cousin who’s passed away. That’s the kind of SEO that used to work — it doesn’t any longer. It involved stuffing a […]

5 Big Problems, 1 Solution. Here’s My SBI! for WP Review

It’s finally here! Previously, I hinted at it, but now it’s ready. This. Is. It. This is also probably the most uncomfortable I’ve ever felt while writing a positive review. So let’s address the elephant in the room right away. First, I don’t give positive reviews unless I genuinely believe a plugin, theme, service or […]

Should you Worry about Google’s new “Phantom” Update?

Have you been hearing about the Google Phantom update? Concerned that it’s going to be like Panda or Penguin and wipe out all your hard work? In May, 2015, webmasters began seeing some “phantom” changes in the way their pages ranked in search results. They started referring to this as Google’s phantom update. Some are […]

You Need to Fix This NOW or Pay the Google Penalty

Recently Google implement two important changes in the way it serves up search results. The first requires immediate action from you. The second isn’t quite so urgent. #1. Mobile Responsiveness now Required If you want your site found when someone searches for it on a smartphone, it must be mobile friendly. There are some misconceptions […]

Google’s Gonna Getcha (if you Don’t Do This)

A while back I wrote an articled titled What is a Mobile Responsive WordPress Theme and Why Should You Use It? When I wrote it, about 30% of readers visited websites on mobile devices — tablets and smartphones. Today it’s more — lots more. According to Darren Rowse of ProBlogger, those numbers, at least for […]